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Results from ShadeTree’s Who To Call Survey

In October 2010 ShadeTree send out a survey request to sales vp’s and managers, inside sales managers and marketing vp’s and managers.  The short survey was focused on understanding how salespeople go about the job of prospecting:

  • Figuring out who to call
  • Where to find names
  • Building list / call queues
  • Related challenges

Key Findings:

  • Over 60% of salespeople report difficulty determining who to call
  • 82% of salespeople reported that better lead pipeline reporting would be valuable to them
  • 73% of salespeople have difficulty building call queues within their CRM system

Below are results from the survey.   Read more