Whether you were born with a passion for your craft or whether you learned it along the way, the bottom line is that without the passion, your success will not be consistent. Consider the sales people that are recognized by the industry as being the best. If you do a little research you will find that almost without exception they either cut their teeth on it following in their parent’s footsteps or they were just naturally, genuinely driven to help people.
Very spiritually driven because of instances of what he saw as miraculous in his own life. As a motivational speaker he helped shape the modern vocabulary of sales.
Popeil is the hands down king of the infomercials. He says, “If I create a product, I can market it as well as or better than anyone on the planet. I have the confidence and the passion. People see that, and they know it is real.”
She sold over $41 million dollars in pianos for Steinway & Sons by taking the time to match-make people to the right piano. For beginning players she wore the symbolic hat of piano teacher; for the experienced she matched their personalities to the personalities of the piano. She made it personal.
It wasn’t the products he sold that he is remembered for; it is the drive he had to teach others how to sell.
Ogilvy’s mantra was that he believed the best way to get new clients was to do notable work for existing ones. His level of service is legendary.
Sales is Not a Profession for the Faint-Hearted
Even when you have the passion for your craft you have to be thick-skinned and resilient. Know that even the most successful have days of frustration, but they recognize when they need to refresh their energy and seek ways to do so, because prospects can spot a fake a mile away.
12 Ways to Stay Passionate
- Surround yourself with people who share your passion for sales. It really will rub off on you. It’s among the Laws of Attraction.
- Make lists – to-do lists; things that worked list; things that didn’t work.
- Carry a small notebook everywhere. Noting inspirational ideas can help you freshen up your sales methods.
- Take Breaks – Schedule in time to change the view. Leave your desk for lunch.
- Seek feedback on your efforts. Love the good and learn from the not so good.
- Collaborate. Brainstorming and sharing experiences with colleagues will energize you.
- Allow yourself to make mistakes; just make it a point to learn from them. It will make others trust and respect you.
- Practice, practice, practice. Give your sales pitch to family and friends and ask for their opinions. Everything can always be made better, no matter how long you’ve been at it.
- Get lots of rest. You can’t deliver energy if you don’t have any.
- Clean your workspace. You will think clearer and feel more professional without clutter and with organization.
- Stay on top of new technology.
- Attend webinars and seminars to gain new ideas.
Imagine having customers who both appreciate the product – and remember how energetic, passionate, and genuine you were when you sold it to them. It will get you repeat business.